A picture speaks a thousand words. This English idiom holds true in every sense, especially with regard to Hollywood news, celebrity gossip etc. Today celebrities are no longer just entertainers. Many of them are idolised by the younger generation. They are symbols of success, hard work, freedom of expression and a whole lot of other ideals. Every tabloid or news magazine is bound to have a section about celebrities.
Even our everyday news channels stream celebrity news and gossip at least once every day. Imagine how boring and monotonous our life could be if we stopped getting news about our beloved celebrities. Celebrity images or pictures are utilised by media houses, publishers, fashion brands, celebrity/ movie websites and advertising agencies. Wonder why there is such hype when a top fashion brand or a bestselling magazine does a celebrity photo shoot.
It’s business as usual. Selected images from the photo shoot will be published on the covers of magazines, page 3 of tabloids, and would be streamed on entertainment programs on television. Simply put, these images help television channels boost their TRPs. The foremost field where celebrity images are being utilised is advertising. Ever wondered why people would readily buy a product endorsed by a celebrity. It’s human nature.
We feel celebrities are perfect and therefore believe what they are saying. For instance, a pair f running shoe endorsed by a movie star would have more market value than one actually being used by athletes. Celebrity images are displayed on a variety of day to day products ranging from food items to cosmetics and these add to their brand value.
Celebrities be it music stars or actors are a part of our day to day life. It’s undeniable. Their pictures can be found almost everywhere and the younger generation seeks guidance and inspiration from them. The internet too has numerous websites where one can find celebrity images. The attire donned by the celebrities becomes the latest fashion trend; beauty products used by them become the best selling products in the cosmetics market. The list goes on and on.